Could a site that helps you meet singles in uniform become our fourth emergency service? Our reviewers took a look at the quirky charms of Uniform Dating...
If you've been using online dating for more than a decade then there's a good chance you'll remember UniformDating.com, particularly if you're based in the UK where the site enjoyed a lot of attention due to its unusual concept. It's fair to say that when Uniform Dating became a serious player on the dating scene after a flurry of TV and radio ads ran on both sides of the Atlantic (promoting lots of water-cooler discussion), people simply weren't sure how to take it. The initial advertising and site design weren't too serious, using cartoons to playfully suggest that if you find men or women in uniform attractive, then this could be the online dating site for you. The reaction was strong, with the site at one point rumoured to boast far more women than men due to what our uniform dating review team are calling the 'fireman factor' – the undeniable fact that there are many women that find firemen and other single men in uniform sexy. Ironically, the site was originally set-up by a group of police officers that felt your chances of love in the police force would be improved if you set up dates with people in the same profession, as they can better understand your unusual lifestyle. The quirky, Ann Summers-esque 'date a man in uniform' came in when the site grew far bigger than they could have been imagined.
The popular emergency services dating site was given a revamp when it changed hands a few years later, pushing the “hero” aspect that lies within the uniform industries and suggesting that singles date people in uniform as a way to date a real life superhero whose hectic (and at times anti-social) work schedule is one that you can cope with, rather than overtly talking about the draw of meeting singles that wear uniforms every day for other, less innocent reasons. The site eventually dropped the playful cartoons from the homepage and at the moment Uniform Dating is somewhere between the quirky site that most singles remember it for and a more 'serious' iteration based on matching people based on their similar job requirements.
As we worked on our review of uniformdating.com, we were pleased to see that the site remains both busy and easy to use. There's no doubt that a lot of investment was made in uniform dating back in its heyday and that immediately puts it ahead of thousands of other dating sites that are out of date and in need of modernization. Uniform Dating has an app and a sleek interface, with good content and a range of innovative functionality. It's vibrant too, and has managed to keep it's strong female to male ratio for the most part.
Some of the features our uniform dating reviewers liked were the safe mode, where you can easily switch over to allow you to view only singles that have been verified by the site moderators, and the advanced search platform that is available as part of the impressive free trial version.
Ultimately, UniformDating is a site that will work for you if you a) find singles in uniform to be hot or heroic b) you believe you could be suited to a relationship with a uniform wearer because you share commonalities (for example, maybe you also work in such an environment or have a great understand of people that do). If you fall into either of these categories, then chances are you'll easily find dates on UniformDating.com. We recommend using the free trial at first to see how many singles are in your area and ensuring your profile page is comprehensive and up to date. Even though it looks like a site that takes things casually, a lot of the singles on uniform dating are looking for something very real. That mix keeps the site interesting and worthy of attention.
Just a quick reminder – your chances of finding dates using internet dating will be greatly boosted if you join more than one dating site at a time. The search for romance online is all down to effort, so it's time to put some in and reap the benefits!